Rolex is one of the most Luxury Brands in the World, valued today at around $8 Billion Dollars. Its history dates back a century ago and began with an orphan teenager whose inheritance was stolen away from him. After a few years working his way out, he decided to follow his passion and opened a watchmaking business. Little did he know that this business venture would lead him to pioneer modern wristwatches, changing its whole industry and creating a BillionDollar Empire. This is the story of Hans Wilsdorf.
Chapters: 00:00 Intro 00:40 A Series of Misfortunes 02:47 On His Own 05:14 Wilsdorf and Davis 08:06 Rolex 12:05 The Genius Mind of Marketing 14:31 New Models
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